When the Apple Store went down this morning we knew we were in for a treat, but we had only hoped it would end up like this! After iPods got an update for the holidays, it followed that the Mac line couldn't be far behind. Power and performance upgrades are seen across the board, but guess what? No need to prepare yourself for sticker shock. There weren't any price cuts, per se, but now you're getting a whole lot more computer for your money. Read on the see what's in store for you if you're in the market for a new Mac.
MacBook

The MacBook may have gotten some serious performance upgrades, but there's no compromise on price: Apple's entry level laptop offering is still a cool $999. Lucky for us, too; we'd have plunked down more cash than that for the new design and features. First and formost is the new polycarbonate unibody frame--it's lighter and thinner than its predecessor at 1.08 inches and 4.7 pounds. And aside from looking good, the new frame has gotten a major functional update. Instead of a few rubberized feet for stability, the entire base of the laptop is coated with nonstick material to keep your laptop exactly where you put it. As pretty as its outside is, its insides are better. The screen is backlit by LEDs and boasts an impressive 1280 x 800 pixel resolution for improved visibility and clarity. The Multi-Touch Trackpad allows you to replicate familiar functions from finger swipes to pinching and finger rotation for a variety of intutive responses; just what we've come to expect from Apple. An improved keyboard, built in iSight camera and longer battery life round out the updates--oh, and did we mention the new 2.26 GHz Intel Core 2 Duo processor and NVIDIA GeForce 9400M graphics processor? Those got an upgrade too.
Mac mini
Tiny, affordable, and incredibly energy efficient, the Mac mini is anything but small. Using only 14 watts of power when idle, the Mac Mini uses 10 times less power than the average desktop PC. The freshly updated model has an NVIDIA GeForce 9400M.and the low-end Mac Mini comes with a 2.26GHz processor, 2GB of SDRAM and a 160GB hard drive. The low end. The 2.53GHz high-end Mac Mini has 4GB of SDRAM and up to 320GB on the hard drive. While the price only includes the mini itself, there are plenty of displays to choose from and keyboards and mice are easily customizable in the Apple Store...although with the new Magic Mouse, we don't think you have any other choice there!
iMac

Following in it's smaller sibling's footsteps, the new iMac gets power and performance upgardes without a hefty price tag. An Intel Core 2 Duo Processor with anywhere from 3.06-3.33GHz doubles the memory (up to 4GB) and storage (up to 1TB) of the previous version. The new iMacs give users both HD resolution with a 16:9 aspect ratio and HD precision with up to six times faster graphics performance than before thanks to NVIDIA. They also feature a flat-panel LCD screen with 1920 x 1080 resolution in the 21.5-inch version or 2560 x 1440 resolution for the 27-inch. Because of these new upgrades, the iMac is closing the gap on the Mac Pro too...it better watch its back! The iMac ships with Snow Leopard, of course, and wireless keyboard and the new Magic Mouse are standard. It's an all in one Mac in the Box, and aside from its obvious talents, it's energy efficient too...bravo. Bravo.
- 21.5 Inch 3.06GHz: $1,199
- 27 Inch 3.06GHZ: $1,799
Magic Mouse

Ever play with your iPhone and wish your Mac were as intuitively easy to control? Well, it's like the Apple Fairy heard your wishes, and made the Magic Mouse just for you. No buttons, no side wheels, no wire, no bulk--this is a whole new way to interact with your computer and the core rests in Multi-Touch technology. Just like the screen on your iPod touch and iPhone, this mouse senses gestures and relays them lickety-split to your computer...twirl, pinch, rotate and swipe to your heart's content, and let the Magic Mouse live up to its name. Sensitive laser tracking also eliminates the need for a mouse pad.
- Standard with iMac, otherwise $69
Mac Product Images used courtesy of Apple.